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Punch Cards, Frequent Flyers, and the Future of Loyalty
Manage episode 429269602 series 3008681
Content provided by Boston Consulting Group BCG. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Boston Consulting Group BCG or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
The average US consumer belongs to around 14 loyalty programs. Edward Crouch, BCG’s global leader for loyalty and membership, explains how unique experiences and personalization can convert everyday customers into loyal fans.
Learn More:
Edward Crouch: https://on.bcg.com/3zgpaF0
Loyalty Programs Need Next-Generation Design: https://on.bcg.com/4chjlWy
Travel and Tourism: https://on.bcg.com/3KXgJ3X
92 episoade
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Manage episode 429269602 series 3008681
Content provided by Boston Consulting Group BCG. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Boston Consulting Group BCG or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
The average US consumer belongs to around 14 loyalty programs. Edward Crouch, BCG’s global leader for loyalty and membership, explains how unique experiences and personalization can convert everyday customers into loyal fans.
Learn More:
Edward Crouch: https://on.bcg.com/3zgpaF0
Loyalty Programs Need Next-Generation Design: https://on.bcg.com/4chjlWy
Travel and Tourism: https://on.bcg.com/3KXgJ3X
92 episoade
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Similar cu The So What from BCG
How can business help solve society’s biggest challenges? Welcome to Series 3 of Take on Tomorrow, the award-winning podcast from PwC that examines the biggest problems facing society and the role business can—and should—play in solving them. This series, we’re welcoming broadcaster and journalist Femi Oke to the show. She joins podcaster and journalist Lizzie O’Leary, and together with industry innovators, tech trailblazers and visionary leaders from around the globe, they’ll explore timely ...
…
continue reading
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
continue reading
Bitcoin pioneer Charlie Shrem peels back the layers on the lives and backgrounds of the world's most impactful innovators. Centering around intimate narratives, Shrem uncovers a detailed, previously unspoken story of the genesis and evolution of bitcoin, cryptocurrency, artificial intelligence, and the web3 movements. Join Shrem as he journeys through the uncharted territories of tech revolutions, revealing the human side of the stories that shaped the digital world we live in today.
…
continue reading
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…
continue reading
Rachel Cooke is your guide to leadership and communication, helping you craft a workplace environment you can feel good about. She’ll share tips to help you balance your work and personal life, effectively invest your time, and be mindful about where you’re devoting your energy. Let Rachel help you navigate your path to success—however you define it.
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continue reading
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…
continue reading
Wharton faculty and industry leaders discuss their latest research, books, and relevant business topics. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
Join host and Harvard Business School Online Creative Director Chris Linnane as he sits down with HBS faculty to discuss business education in a way that’s both entertaining and insightful. The Parlor Room is your key to breaking down academic theory without sacrificing depth—all while gaining practical takeaways for navigating the business world.
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continue reading
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…
continue reading
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