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Psychology of Anchoring: How we make decisions on the Comparative Values w/ Dr. Gireesh Likhyani // Ep. #11

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Content provided by Gireesh Likhyani. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gireesh Likhyani or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Psychology of Anchoring: How we make decisions on the Comparative Values

and how we ignore the individual intrinsic value of a product or service.

I've explained the Anchoring effect in detail and how it can be both beneficial and may work against you.

Here's one such example.

Amazon in Normal Days: A Pair of Shoes, Rs 5,000

Amazon during Diwali Sale: Rs 3,500

Amazon during Diwali Sale: Additional Discount of 10%

And I made our decision on the Anchor

The Anchor is the price in the normal days, Rs 5,000

and getting Rs 1,500 OFF, PLUS an additional 10% OFF tells my Dopamine, it is showtime

Cheers guys!

Stay Tuned.

For more updates, you can follow us on Facebook, Instagram, and Twitter: @underdogdentist

Newsletter - dopedispatch.underdogdentist.com

If you have any questions or suggestions, please get back to us at show@underdogdentist.com

  continue reading

29 episoade

Artwork
iconDistribuie
 
Manage episode 317693166 series 3129210
Content provided by Gireesh Likhyani. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gireesh Likhyani or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Psychology of Anchoring: How we make decisions on the Comparative Values

and how we ignore the individual intrinsic value of a product or service.

I've explained the Anchoring effect in detail and how it can be both beneficial and may work against you.

Here's one such example.

Amazon in Normal Days: A Pair of Shoes, Rs 5,000

Amazon during Diwali Sale: Rs 3,500

Amazon during Diwali Sale: Additional Discount of 10%

And I made our decision on the Anchor

The Anchor is the price in the normal days, Rs 5,000

and getting Rs 1,500 OFF, PLUS an additional 10% OFF tells my Dopamine, it is showtime

Cheers guys!

Stay Tuned.

For more updates, you can follow us on Facebook, Instagram, and Twitter: @underdogdentist

Newsletter - dopedispatch.underdogdentist.com

If you have any questions or suggestions, please get back to us at show@underdogdentist.com

  continue reading

29 episoade

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