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Manage episode 423185148 series 2364130
Content provided by Touch point media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Touch point media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
In this week’s episode, hosts Reed Smith and Chris Boyer discuss the future of search and search optimization by exploring the recent changes to SEO algorithms and the challenge of integrating Gen AI into search experiences. They even provide a high-level overview of the most recent Google SEO leaks and what it means to healthcare marketers. They are then joined by Martha van Berkel of SchemaApp who shares her perspectives on how search is changing and the tactics needed to meet the new search experience.
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- Google just updated its algorithm. The Internet will never be the same
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Manage episode 423185148 series 2364130
Content provided by Touch point media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Touch point media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
In this week’s episode, hosts Reed Smith and Chris Boyer discuss the future of search and search optimization by exploring the recent changes to SEO algorithms and the challenge of integrating Gen AI into search experiences. They even provide a high-level overview of the most recent Google SEO leaks and what it means to healthcare marketers. They are then joined by Martha van Berkel of SchemaApp who shares her perspectives on how search is changing and the tactics needed to meet the new search experience.
Mentions from the show:
- Google just updated its algorithm. The Internet will never be the same
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- Google SEO Leak
- Martha van Berkel on LinkedIn
- SchemaApp.com
Learn more about your ad choices. Visit megaphone.fm/adchoices
465 episoade
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Similar cu touch point podcast
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