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WithinDigital Episode 1: The Impact of Covid-19 & Advertising Through a Recession
Manage episode 261500278 series 2288384
Nick speaks to Dan Fallon about the impact Covid-19 is having on the advertising industry. Though the clear consensus is that it is overwhelmingly negative, there are some positives and new opportunities to be had if you're in the position to take advantage. And, going beyond a narrow focus on the ad industry itself, Dan offers some thoughts on the possible merits of advertising through a recession, and how a potential Covid-driven recession might play out.
22 episoade
Manage episode 261500278 series 2288384
Nick speaks to Dan Fallon about the impact Covid-19 is having on the advertising industry. Though the clear consensus is that it is overwhelmingly negative, there are some positives and new opportunities to be had if you're in the position to take advantage. And, going beyond a narrow focus on the ad industry itself, Dan offers some thoughts on the possible merits of advertising through a recession, and how a potential Covid-driven recession might play out.
22 episoade
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