Ep. 97 How To Scale A Typical ‘Small Business’ To Be Worth Millions With Candace Nelson

Working Hard, Hardly Working

Candace Nelson is a living breathing example of how to turn your passion into profit. After quitting her career in investment banking, she had plans to go to business school, but changed them last minute to instead do what she called a Pastry MBA, and to hone her baking craft. She started Sprinkles Cupcakes from her small flat in 2005, nearly 20 years later, Candace has sold over 200m cupcakes from her bakeries and cupcake ATMs across the country. The story of how she achieved this growth is wild, and includes cameos from Tom Cruise and Oprah From featuring on the US version of Dragon’s Den, Shark Tank, to being a judge on Netflix’s cupcake wars, Candace has created a baking empire, and I can’t wait for you to hear all about it.

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CANDACE'S LINKS:

Instagram: https://www.instagram.com/candacenelson/?hl=en

Her book, Sweet Success: https://www.amazon.com/gp/aw/d/1400231507/ref=tmm_hrd_swatch_0?ie=UTF8&qid=1685421586&sr=8-2-spons

Pizzana: https://pizzana.com/

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MY LINKS: https://gracebeverley.komi.io/

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SHREDDY, TALA and THE PRODUCTIVITY METHOD are my own brands, therefore any mention of them - whilst not being a sponsorship - is monetarily endorsed. As usual, sponsorships do not change my opinions nor my honesty, but I will always disclaim to make sure motives are clear 😊

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