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Welcome to the Kickstart Connections Podcast, hosted by Lucinda Underwood. This podcast is your go to for conversations around entrepreneurship and the unique stories behind businesses across Canada. Each episode features entrepreneur interviews recorded here in our beautiful studio in Halifax, or recorded live from our pop-up podcasts at conferences and events nationwide. We are a team of business owners ourselves, specializing in sales, marketing and media, and we use our platforms and exp ...
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On today’s episode we are joined by the amazing talent, Robert Mbu Batuo, CEO and co-founder of Batuo Inc. Marc and Robert discuss his journey in the fashion industry, including what inspired him to create Batuo Inc. as well as the qualities that make a great leader, the importance of creating safe spaces and healthy cultures within an organization…
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On this week’s episode, we have a returning guest! Jason Davis of Ralli Marketing is back to chat with Lucy about all things entrepreneurship, in particular, the Mindset Project. The Mindset Project is an initiative designed to uncover what is holding entrepreneurs back in Nova Scotia. One of their studies in 2017 found that 72% of entrepreneurs in…
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On today's episode, we're delighted to have Katie Mahoney join us to talk about her fantastic business, We Are Young. Along with Cara Chisholm, Katie founded the company after spending a day with a senior through an “Acts of Kindness” initiative. She quickly realized that this was the first time in years someone made a day about her, and this reali…
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On today’s episode, hosts Lucy and Marc are breaking down 5 of the biggest marketing trends for 2024 and beyond including purpose driven marketing, hyper-personalization, and one of our favourites, video marketing! Tune in now to learn how you should be marketing your business to your audience. Show notes: 00:00 - Introduction 11:20 - What is purpo…
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On today’s episode, Lucy and Marc (of BNV Media) chat about what’s been going on for their businesses over the last couple of months as well as the recent Kickstart Connections pop-up podcast in Ottawa at the Tirecraft Eastern Canada AGM. They also chat about the barriers to entry for businesses wanting to start a podcast, why podcasting can be an …
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Welcome to the first episode of our bonus mini season: Ask An Entrepreneur! On each episode Lucinda and Marc answer your questions about entrepreurship by sharing their own experiences - the good, the bad and the ugly. Today, they discuss how to market your business as a brand new entrepreneur, and share how they found success in raising brand awar…
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It’s the last episode of the year for Kickstart Connections and host Lucy is joined by BNV Media’s Marc Boudreau to discuss the past year including how both Lucy and Marc’s businesses have grown, lessons learned from being an entrepreneur, as well as setting goals and predictions for 2024. Tune in now and we’ll see you in the new year!! Show notes:…
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On the newest episode of Kickstart Connections Lucinda chats with Solitha Shortte, Founder and Creative Director of House of Soli. House of Soli encompasses Solitha's services in the fashion industry including coaching, productions and talent management. In this episode, Solitha discusses her own journey in the fashion world from the small island o…
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On the latest episode of Kickstart Connections, Lucinda chats with Blake Bunting of GoParity Canada about their innovative platform that democratizes access to to sustainable finance. GoParity Canada connects citizens with organizations promoting projects that contribute to the United Nations' sustainable development goals. To learn more and sign u…
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On the latest episode of Kickstart Connections, Lucinda chats with the Founder of Re-Defined, Ritika Saraswat. Re-Defined is a non-profit organization focused on empowering people from marginalized communities, especially the BIPOC community and International Students and has helped over 30,000 people in 4 countries and 20 regions. Ritika has won s…
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Today on Kickstart Connections, Lucinda is joined in the studio by Heidi Tremblay - owner of The Grateful Baker. Heidi shares her incredibly inspiring journey to entrepreneurship and the discusses the importance of resilience in life and business. WARNING: This episode contains discussion of infant loss and grief. Learn more about The Grateful Bake…
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On the latest episode of Kickstart Connections, Lucinda chats with Jessica Earle, owner of New Leaf Occupational Therapy about her journey to entrepreneurship and how amazing things happen when we allow ourselves to be vulnerable. New Leaf Occupational Therapy is a mobile and virtual therapy practice that provides services in pediatric feeding ther…
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On the latest episode of Kickstart Connections, Lucinda is joined in the studio by Todd Richardson and James Channer, co-founders of In Motion Brands (IMB). They discuss their journey to entrepreneurship and how their experiences enable them to create value and enhance the lives of their client partners and team at IMB. In the Kickstart Spotlight t…
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Welcome to part two of a special edition of Kickstart Connections - recorded live from Wonder Women 2023, hosted by Halifax Chamber of Commerce. Lucinda was joined by the BNV Media team to record a pop-up podcast from the event, and conducted a series of mini-interviews with inspiring female entrepreneurs from our local business community. Contact …
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On today's episode, guest Jayne Akinyi joins Lucinda in the studio for a thought provoking conversation about immigrating to Canada, becoming a socially responsible business owner and the importance of authenticity in business and in life. Jayne is the founder of Dada Dunia, an ethical virtual assistant organization that offers fair labour practice…
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Welcome to part one of a special edition of Kickstart Connections - recorded live from Wonder Women 2023, hosted by Halifax Chamber of Commerce. Lucinda was joined by the BNV Media team to record a pop-up podcast from the event, and conducted a series of mini-interviews with inspiring female entrepreneurs from our local business community. Part 2 c…
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On the latest episode of Kickstart Connections, Lucinda welcomes Scott Woodworth into the studio to share his entrepreneurial journey and discuss the foundational values of good business. Scott is the owner of Innovative Detailing, an automotive detailing and protection business located in Burnside celebrating 10 years in business in 2023. In the K…
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In today's episode of Kickstart Connections, Lucinda is joined in the studio by Jason Dale, Executive Director of the Automotive Business School of Canada (ABSC). Both veterans in the industry, Lucinda and Jason discuss the wide range of career opportunities available and the exciting future of automotive retail. To learn more about the Automotive …
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Today, Lucinda is joined in the studio by Amy Harrison, the founder and force behind Pixels & Pieces Design - a small business that helps other business owners communicate well through their branding, with DIY friendly design. Amy is also neurodiverse and shares her journey to entrepreneurship and how neurodiversity can be a competitive advantage i…
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Today on Kickstart Connections, Lucinda welcomes back Marc Boudreau and Jamie Fitzpatrick from BNV Media to get their insights on leveraging podcasting and video content as part of your overall marketing strategy. Plus some exciting collaboration news! In the Kickstart Spotlight this episode is threesixfive Media and Soli Productions. You can find …
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On today's episode of Kickstart Connections, Lucinda chats with Anna Townsend about the challenges, rewards and responsibilities of leadership. Anna is the owner of The Fitness Room, a boutique fitness studio based in Halifax where she leads a team of instructors and managers. She is a also a podcaster, wife and mother. To learn more about Anna and…
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In today's episode of Kickstart Connections, Lucinda chats with Jason Davis, Founder of Ralli Marketing. Jason has built a reputation as a professional 2ic (second in command) through his ability to connect with entrepreneurs and help them achieve their vision through sound strategies, systems and execution. He and his team at Ralli specialize in h…
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Today on Kickstart Connections, Lucinda is joined in the studio by Mary McLean from The Compassionate Closet - an innovative boutique thrift store that raises important funds for Hospice Halifax. They discuss the concept of the unique social enterprise and how it supports the outstanding care givers at Hospice Halifax, and the loved ones of patient…
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In this episode of Kickstart Connections, Lucinda is joined in the studio by Cindy Mann and Julia LeVernois from the Halifax Chamber of Commerce. They discuss a few of the amazing benefits and opportunities the Chamber provides for small businesses and share some tips on networking and gaining exposure for your organization. The Kickstart Spotlight…
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In the latest episode of Kickstart Connections, Lucinda sits down with her own mentors: prominent Nova Scotian entrepreneur, Jim Wilson. Over the last 30+ years, Jim has been involved in numerous start-ups - including being the founder of Career Beacon in 1996. They discuss how their mentorship relationship began and Jim shares the impact of of a f…
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In the first episode of 2023, Lucinda welcomes Rebekah Robinson into the BNV studio to share her own entrepreneurship history along with her top money management tips for the year ahead. Rebekah is a CPA and owner of Rebekah Robinson Accounting. She helps businesses manage all things financial including tax obligations, financial reporting, pricing…
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In the final episode of 2022, Lucinda welcomes Kathy Colaiacovo, owner of Pepper It Marketing into the BNV studio. Tune in for an insightful and inspiring conversation about how she overcame debilitating social anxiety to build a seven figure marketing business. We discuss the foundations of marketing strategy and why you shouldn’t just focus on so…
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In this episode, host Lucinda Underwood welcomes Martina Kelades of Life Out Loud into the studio to discuss her road to entrepreneurship and the importance of prioritizing mental health both in business and life in general. They share their personal stories of burnout, imposter syndrome, overcoming perfectionism and embracing change. In the Kickst…
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In episode 2 of the Kickstart Connections Podcast Lucinda is joined in the studio by Mischaela Richter: a high-end hairstylist turned self-love coach who shares her story of how she finally discovered her passion. We discuss the importance of self-belief, trusting the process, and committing to lifelong learning as a business owner - all while bala…
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On the very first episode of the Kickstart Connections Podcast, host Lucinda Underwood is joined in the studio by the creative minds behind BNV Media; Marc Boudreau and Jamie Fitzpatrick. For the first time, they share the story of their journey to entrepreneurship, the lessons they’ve learned along the way and discuss the importance of collaborati…
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Welcome to the Kickstart Connections podcast, where we hold big conversations about all things small business. Host Lucinda Underwood will be joined in the studio by members of our local business community to tell their story and share what they've learned along the way. If you're a small business owner in Nova Scotia and would like to appear as a …
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Thank you everyone for being so patient with me as I took another needed break. I deeply appreciate all of you. I've recently been diagnosed with CPTSD (Post Traumatic Stress Disorder) and in this episode, I talk about what CPTSD feels like and briefly touch on some of the memories I have recovered (not intentionally) and how they have contributed …
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The wonderful Sean McMullen returns to Optimistically Depressed to talk about his excursions as Saltwater Sean, the thrills of discovering what lies under the sea, and how the exposure to cold water benefits him physically and mentally as it requires him to listen more closely to his body and mind. Have a listen and be sure to check out his YouTube…
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Are you looking for ways to improve your emotional and physical well-being? Do you struggle with some of your thoughts and feelings? Pat Sebastien, CEO of Moodie Inc, & I sat down to discuss the app Moodie, which is designed to be your personalized wellness companion. Try it out and find a place to reflect, get helpful information, encouragement, g…
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It's amazing how many contributors there are to the inability to regulate our emotions. They feel like this involuntary experience that takes over our body - you know the feeling - the anger takes over and all you see is red, or the sadness is crippling. It's like the only options we have are to let the emotions take over or to resist them. Turns o…
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What do we all share? Our emotions. While the way we experience them is unique, the feelings themselves are what connect us. With something so powerful, we need to be aware of how we use them and, while protecting ourselves, we can also use the gift of emotions to create empathy. And that, friends, is how we can help heal the world. So let's take c…
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After a much needed break, I’m feeling mostly refreshed and ready to get back to all of you and share what’s been on my mind for the past six months. It isn’t a surprise that it’s been rough, but it’s brought me to some realizations that were learned through tough lessons and many tears. Thanks for waiting so lovingly for me and I am thrilled to fi…
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It's Rumination time! I got more topics for discussion from you beauties and used the opportunity to practice being more honest and raw with my opinions. I can't wait until all this crap with Covid is over. One of you asked what I'm looking forward to doing when that happens so I talk a bit about that. Next, I discuss my thoughts on the importance …
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The glorious Lindsay Umlah joins Optimistically Depressed for a second time! I saw a post she made on Instagram about being enough and it struck me. There are many areas we need to work through when it comes to feeling like we measure up and believe me, I've been working on them. The first one I wanted to tackle was being enough as myself, with my …
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Hey friends! This week I thought I’d do another rumination. I asked for some suggestions on what to talk about and suggestions were made! I talk on some tips I’ve learned on how to stay sane during quarantine and how to take care of ourselves. Then I venture a little into the world of astrology - something I’ve learned a bit about recently and am r…
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Anyone else feel like a caged animal right about now? Like you need to get out but you also have so much fear around going out because you don't want catch Covid-19 and bring it home to your family? Needless to say, the past couple months have been somewhat traumatic for all of us, which is why I think it is the perfect time to hear what Shannon ha…
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Rumination time! I tried out Ruthy's Rumination many months ago and have recorded others since but haven't released them because I'm not ready for that level of vulnerability. And now here we are, one that made the cut! I want to thank the people who made suggestions for what I could talk about. I hope that if you listen to this you find what I had…
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Ok, it's been something like four weeks since we've had to stay home, right? Perhaps some of us still need more time to grieve, but others may be noticing a crossroads. What next? Shall I plunge into self-destruction? Sink into mediocrity? Honestly, I couldn't blame you for doing either. How many of us have been through such an experience? It's dif…
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Freedom. Ah, doesn't that sounds especially sweet right now? We may be feeling a little caged right now since we can't go out and visit our friends, but the most effective cage in our lives is our mind. Now, I don't expect that statement to be particularly shocking. Our culture is becoming more sensitive to mental health and the influence our minds…
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I think we’re starting to get to a point where we’re really starting to understand this pandemic isn’t going away soon. I know we “knew” that, but we didn’t really know that. That make sense? It’s like the five stages of grief. We’re starting to move through them and mourn our old lives while wondering what out new ones will look like. It’s kinda s…
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I hope all of you are doing well. If you are struggling, my heart goes out to you. If you have lost someone to this horrible virus, from the bottom of my heart, I am sorry. I have been thinking about those who are hurting from this. I can't imagine the pain. The best thing I know to do about that right now is staying home and creating what I can fr…
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It's so great to have a friend that you can talk to about anything, including the stuff that we generally hate talking about, ie: confrontational stuff. Candyce is one of those people that can look at a problem and not only find a solution, but break it down in a way that is non-threatening and provides a solution before there is even a problem. Ta…
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