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EP 184: The 3 Most Important Metrics for a Marketing Hire

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Manage episode 345275818 series 1303989
Content provided by Dan Bradbury. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dan Bradbury or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

This week on my podcast, we have a great show for you.
We discuss a variety of topics around sales including:

  • OPEC reducing supply to increase prices
  • The consequences of having the right resource in the wrong place
  • How supply and demand dictate price
  • US Bank opened fake accounts to meet sales goals - What can you learn from this?
  • How to set the right incentives - Having the wrong ones can be detrimental to your business
  • The 3 most important metrics for a marketing hire
  • How two accountants are crushing their sales (Over 60% up from last year)

---------------------------------------------------------------------------------
Find Your Next Partner, Client and Mentor All in the Same Place
Every quarter 50 of the brightest and fastest growing small businesses from the United Kingdom and across Europe get together as part of our Success Mastermind programme.
Each month Dan invites a small handful of guests to come along and experience a Success Mastermind meeting for themselves before deciding whether to commit to the programme. If you are interested in knowing more about this exclusive group, go here to find out more.
https://danbradbury.com/me-q4/
---------------------------------------------------------------------------------
Books Mentioned in this Episode...
The Balanced Scorecard: Translating Strategy into Action
https://www.amazon.co.uk/Balanced-Scorecard-Translating-Strategy-Action/dp/0875846513/
Never Split the Difference: Negotiating as if Your Life Depended on It
https://www.amazon.co.uk/Never-Split-Difference-Negotiating-Depended/dp/1847941494
Links Mentioned in this Episode...
MBS Accountants
https://www.mbsaccountants.co.uk/
The Leaky Bucket Podcast
https://theleakybucket.buzzsprout.com/
My Books...
Turnover Is Vanity, Profit Is Sanity: 9 1/2 Steps to Improving Your Profits & Cashflow
https://www.amazon.co.uk/Turnover-Vanity-Profit-Sanity-Improving/dp/1691215333/
Breeding Gazelles: Fast Growth Strategies For Your Business
https://www.amazon.co.uk/gp/product/B01F2R0MG2/ref=dbs_a_def_rwt_bibl_vppi_i0
Warren Buffet Quote
"You're looking for 3 things in a person, intelligence, energy, and integrity. And if you don't have the last one, don't even bother with the first two." - Warren buffet
#WarrenBuffet #WarrentBuffetQuote. #Hiring #Pricing #Sales #Accounting #MBSAccounting #OPEC #ChrisVoss #NeverSplitTheDifference #NegotiationStrategy #TheLeakyBucket

  continue reading

253 episoade

Artwork
iconDistribuie
 
Manage episode 345275818 series 1303989
Content provided by Dan Bradbury. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dan Bradbury or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

This week on my podcast, we have a great show for you.
We discuss a variety of topics around sales including:

  • OPEC reducing supply to increase prices
  • The consequences of having the right resource in the wrong place
  • How supply and demand dictate price
  • US Bank opened fake accounts to meet sales goals - What can you learn from this?
  • How to set the right incentives - Having the wrong ones can be detrimental to your business
  • The 3 most important metrics for a marketing hire
  • How two accountants are crushing their sales (Over 60% up from last year)

---------------------------------------------------------------------------------
Find Your Next Partner, Client and Mentor All in the Same Place
Every quarter 50 of the brightest and fastest growing small businesses from the United Kingdom and across Europe get together as part of our Success Mastermind programme.
Each month Dan invites a small handful of guests to come along and experience a Success Mastermind meeting for themselves before deciding whether to commit to the programme. If you are interested in knowing more about this exclusive group, go here to find out more.
https://danbradbury.com/me-q4/
---------------------------------------------------------------------------------
Books Mentioned in this Episode...
The Balanced Scorecard: Translating Strategy into Action
https://www.amazon.co.uk/Balanced-Scorecard-Translating-Strategy-Action/dp/0875846513/
Never Split the Difference: Negotiating as if Your Life Depended on It
https://www.amazon.co.uk/Never-Split-Difference-Negotiating-Depended/dp/1847941494
Links Mentioned in this Episode...
MBS Accountants
https://www.mbsaccountants.co.uk/
The Leaky Bucket Podcast
https://theleakybucket.buzzsprout.com/
My Books...
Turnover Is Vanity, Profit Is Sanity: 9 1/2 Steps to Improving Your Profits & Cashflow
https://www.amazon.co.uk/Turnover-Vanity-Profit-Sanity-Improving/dp/1691215333/
Breeding Gazelles: Fast Growth Strategies For Your Business
https://www.amazon.co.uk/gp/product/B01F2R0MG2/ref=dbs_a_def_rwt_bibl_vppi_i0
Warren Buffet Quote
"You're looking for 3 things in a person, intelligence, energy, and integrity. And if you don't have the last one, don't even bother with the first two." - Warren buffet
#WarrenBuffet #WarrentBuffetQuote. #Hiring #Pricing #Sales #Accounting #MBSAccounting #OPEC #ChrisVoss #NeverSplitTheDifference #NegotiationStrategy #TheLeakyBucket

  continue reading

253 episoade

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