Mortgage Marketing public
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Mai Mult
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Learn what it REALLY takes to build a THRIVING mortgage business, doing what you LOVE, without relying on cold calling or annoying Realtors​. Hosted by Doren Aldana, founder of MortgageMarketingCoach.com and several highly-acclaimed training programs, including the Client Acceleration Formula and the 7-Figure Lender Academy.
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Mortgage Marketing Radio

Mortgage Marketing Radio

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The #1 podcast for Mortgage Loan Originators looking to grow their business, save time, and make more money. Host Geoff Zimpfer interviews top-producing Mortgage Originators, social media influencers, and industry executives to bring you real-world advice, proven strategies, and insider insights. Tune in for expert tips on lead generation, building agent partnerships, mastering social media, and leveraging the latest marketing tools to dominate your market.
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Welcome to "Mortgage Business Mastery," the go-to solo podcast for mortgage brokers who are ready to amplify their influence and impact in the financial services industry. Each episode is packed with tangible sales strategies and marketing wisdom to help you close more deals and stand out in the marketplace. From content creation secrets to social selling hacks, join us as we dive deep into the world of mortgage marketing and transform your approach from the ground up. Whether you're a seaso ...
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🎉FREE Mortgage Marketing Blueprint - https://ashborland.com/blueprint 📈Work With Me - https://ashborland.com 🚨Let's Connect 🚨 Instagram - https://www.instagram.com/ashborland/ Linkedin - https://www.linkedin.com/in/ashborland/ Facebook - https://www.facebook.com/ashborland 🗣️ Listen to the Mortgage Business Mastery Podcast APPLE: https://podcasts.a…
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ASK GEOFF A QUESTION ❓ Ask Your Question Here *** WHEN YOU'RE READY ✅ Get Your Realtor Referral Score 💰 Join myAgent Classes CONNECT 📸 Connect on Instagram 💼 Connect on LinkedIn 📹 Subscribe on YouTube SAY THANKS 💜 Leave a review on Apple Podcasts 🟢 Leave a rating on SpotifyDe către Mortgage Marketing Radio
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Businesses with strong team cultures crush the competition, outperforming by a jaw-dropping 200%. Yet in the relentless, high-pressure world of mortgages—where sales targets reign supreme—many leaders miss the mark on building the trust and collaboration that fuel sustainable success. Without a clear vision or a united team, scaling feels like tryi…
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In this informative episode, host Phil Treadwell welcomes Freddie Mac's Scott Reuter to discuss the myths and trends surrounding appraisals and valuations. As the Chief Appraiser and Director of Property Valuation at Freddie Mac, Scott talks about Uniform Appraisal Dataset (UAD) redesign and how to get prepared, appraisal quality, and alternative v…
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In this conversation, Geoff Zimpfer and Kelly Yale discuss the multifaceted challenges faced by loan officers in the mortgage industry, emphasizing the importance of personal branding, effective relationship building, and the balance between content creation and fundamental sales strategies. Connect With Kelly on LinkedIn ASK GEOFF A QUESTION ❓ Ask…
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📈Work With Me - https://ashborland.com 🚨Let's Connect 🚨 Instagram - https://www.instagram.com/ashborland/ Linkedin - https://www.linkedin.com/in/ashborland/ Facebook - https://www.facebook.com/ashborland 🗣️ Listen to the Mortgage Business Mastery Podcast APPLE: https://podcasts.apple.com/us/podcast/mortgage-business-mastery-sales-marketing-and/id15…
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In this conversation, Jane Floyd shares the key mindset and skills that led to her funding $100 Million in closed loans in 2024. The discussion also covers innovative marketing strategies and the importance of planning for future success by focusing on lead conversion and team collaboration. Timestamps: 00:00 Introduction to Jane Floyd and Her Jour…
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RECOMMENDED EPISODE : Tips From 10 TOP Mortgage Advisers 🎉FREE Mortgage Marketing Blueprint - https://ashborland.com/blueprint 📈Work With Me - https://ashborland.com 🚨Let's Connect 🚨 Instagram - https://www.instagram.com/ashborland/ Linkedin - https://www.linkedin.com/in/ashborland/ Facebook - https://www.facebook.com/ashborland 🗣️ Listen to the Mo…
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🎉FREE Mortgage Marketing Blueprint - https://ashborland.com/blueprint 📈Work With Me - https://ashborland.com 🚨Let's Connect 🚨 Instagram - https://www.instagram.com/ashborland/ Linkedin - https://www.linkedin.com/in/ashborland/ Facebook - https://www.facebook.com/ashborland 🗣️ Listen to the Mortgage Business Mastery Podcast APPLE: https://podcasts.a…
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In this episode, Kelly Yale chats with Geoff Zimpfer to share actionable insights on building meaningful relationships with real estate agents, optimizing customer experiences, and navigating the ever-changing mortgage landscape. They discuss: Why understanding your customer's journey is key to success. How to build trust and add value to Realtor p…
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🎉FREE Mortgage Marketing Blueprint - https://ashborland.com/blueprint 📈Work With Me - https://ashborland.com 🚨Let's Connect 🚨 Instagram - https://www.instagram.com/ashborland/ Linkedin - https://www.linkedin.com/in/ashborland/ Facebook - https://www.facebook.com/ashborland 🗣️ Listen to the Mortgage Business Mastery Podcast APPLE: https://podcasts.a…
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Our special Halloween podcast episode was streamed live on Halloween, but it was just too scary-awesome not to share with you…. Most mortgage pros feel trapped in a haunted house of inconsistent income, where leads vanish like ghosts and referrals are as scarce as full moons. It’s a frightening reality for many mortgage pros, plagued by unresponsiv…
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In this conversation, Dan Smokoska shares insights on leveraging LinkedIn for business growth, in the mortgage industry. He discusses the unique advantages of LinkedIn over other social media platforms, emphasizing the importance of authenticity, engagement, and consistent content creation. The discussion also covers strategies for finding referral…
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🎉FREE Mortgage Marketing Blueprint - https://ashborland.com/blueprint 📈Work With Me - https://ashborland.com 🚨Let's Connect 🚨 Instagram - https://www.instagram.com/ashborland/ Linkedin - https://www.linkedin.com/in/ashborland/ Facebook - https://www.facebook.com/ashborland 🗣️ Listen to the Mortgage Business Mastery Podcast APPLE: https://podcasts.a…
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In this conversation, Nicole Perrone shares her extensive experience in the mortgage industry, emphasizing the importance of adapting to market trends, diversifying product offerings, and leveraging technology to build relationships. Nicole also highlights the need for geographical diversification among loan officers and the significance of providi…
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🎉FREE Mortgage Marketing Blueprint - https://ashborland.com/blueprint 📈Work With Me - https://ashborland.com 🚨Let's Connect 🚨 Instagram - https://www.instagram.com/ashborland/ Linkedin - https://www.linkedin.com/in/ashborland/ Facebook - https://www.facebook.com/ashborland 🗣️ Listen to the Mortgage Business Mastery Podcast APPLE: https://podcasts.a…
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In this episode, host Geoff Zimpfer addresses a listener's question about maintaining relationships with real estate agents after an initial meeting. He emphasizes the importance of setting the right context for meetings, understanding the relationship dynamics, and following up effectively. Listen in to get actionable strategies to enhance your in…
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In today's competitive market where inventory is low and rates are high, leads alone aren't enough. Success lies in how effectively you mine those opportunities. If you’re not tapping into proven strategies to squeeze maximum value out of your database of prospects, clients and Realtors, you’re handing deals to your competitors on a silver platter—…
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🚨Let's Connect 🚨 Instagram - ⁠https://www.instagram.com/ashborland/⁠ Linkedin - ⁠https://www.linkedin.com/in/ashborland/⁠ Facebook - ⁠https://www.facebook.com/ashborland ⁠ 👀Watch Me On YouTube - ⁠https://www.youtube.com/@ashborland⁠ 📈 Work With Me - ⁠https://ashborland.com⁠ 🎉 FREE Mortgage Marketing Blueprint - ⁠https://ashborland.com/blueprint⁠…
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In this episode of the Mortgage Marketing Expert podcast, host Phil Treadwell is joined by Brian Weis, a CRO Owner, coach, and consultant. Together, they talk through strategies to help build a professional’s production and growth through outsourcing, time-blocking, and collaboration. Don’t miss this episode packed with tactics to find your North S…
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In this conversation, Coach Michael Regan shares insights on the coaching process, emphasizing the importance of mindset, humility, and vision in individuals seeking coaching. He discusses the common traits of coachable individuals and the significance of preparing for market changes, particularly as they approach Q4. He emphasizes the need for rol…
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Referrals are the lifeblood of any successful mortgage business. The majority of consumers trust referrals from people they know, yet most mortgage pros are stuck relying on inconsistent word-of-mouth and feel frustrated by the unpredictable flow of leads. Many mortgage pros think that just doing great work will be enough to keep the referrals flow…
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This week on the Mortgage Business Mastery Podcast, I’m diving into something every mortgage advisor needs to hear—the unfair advantage you can leverage to stand out in a crowded market. We also tackle: ✅Why just doing what you say you’re going to do is a game-changer ✅A Q&A covering personal content, storytelling for conversions, and more! ✅The la…
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In this conversation, Dan Rawitch, CEO of University of Options, discusses his mortgage industry background and current role as a trader and economist. He provides insights into market analysis, economic forecasting, and the impact of Federal Reserve actions on interest rates and inflation. The discussion also covers the dynamics of the housing mar…
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In this week’s episode of the Mortgage Business Mastery Podcast, I dive into the power of Closed Loop Systems—a game-changer for mortgage professionals looking to create a self-sustaining brand ecosystem. I’ll cover: ✅ How to capture attention and build credibility in the mortgage space ✅ Optimising your mortgage website for conversions ✅ Keeping c…
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In this episode, host Phil Treadwell welcomes Megan Anderson, VP of Client Relations at MBS Highway. Together they talk through different ways that AI’s powers can be used and that it is not as daunting as it seems. With Megan’s vast knowledge of the mortgage world, she shares her tips and tricks into using AI for business growth, content creation,…
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In this episode of the Mortgage Business Mastery Podcast, we dive into the following key topics: Simplifying Terms of Business – How overcomplicating your terms can turn clients away and how to make them clear and easy to understand. Knowing When to Pivot – Learn how to assess the success of your current strategies and when it's time to make a chan…
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In this episode, Geoff Zimpfer discusses strategies for mortgage professionals to thrive in a changing market. He emphasizes the importance of building relationships with real estate agents, diversifying sources of business, and leveraging personal branding to attract referrals. Special guest Brian Weiss shares insights from his experience and cont…
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In this episode, host Phil Treadwell and guest Vince Nepolitan have a conversation about reframing mindset to get results and how anyone can rise to the top if they’re willing to put in the effort. Vince provides insight on the myths behind renovation loans, the importance of making connections, and how work is more than just a four-letter word. Do…
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In this episode of the Mortgage Marketing Radio podcast, host Geoff Zimpfer discusses the importance of planning for Q4 and shares key insights from a recent workshop with Alex and Leila Hormozi of Acquisition.com. He emphasizes the need for mortgage professionals to assess their time management, identify value detractors in their business, and div…
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Over the past 2.5 years, the majority of mortgage pros have seen a sharp decline in their pipelines in comparison to the “mortgage gold rush” of 2020-2021. Relying on the same old prospecting methods that worked a few years ago have probably hit the point of diminishing returns. The reality is, if you're fishing in the same pond as everyone else, y…
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In this episode, I’m breaking down my brand-new content strategy that’s all about helping you simplify success in the mortgage industry. After years of high-volume content, I’ve shifted focus to delivering the best possible value through well-produced YouTube tutorials, weekly podcast updates, and daily social media reels. I’ll also be diving into …
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In this strategy-filled episode, host Phil Treadwell and guest Spencer Dusebout dive into the world of AI and CRM automation. Spencer, the CEO and Founder of Aidium Mortgage CRM, breaks down how the power of automation, along with AI, can strengthen engagement between business and client, help with time management, and improve lead conversions. In …
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If you like this podcast then check out my blog where I dive into more detail https://ashborland.com/post/delegating-without-losing-control-a-guide-for-mortgage-brokers 🚨Let's Connect 🚨 Instagram - ⁠https://www.instagram.com/ashborland/⁠ Linkedin - ⁠https://www.linkedin.com/in/ashborland/⁠ Facebook - ⁠https://www.facebook.com/ashborland ⁠ 👀Watch Me…
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In this episode, we're sharing a behind-the-scenes listen into our private community of Loan Officers. Every week we meet up for coaching, accountability, and developing our skills and mindset. Once per month, we bring in a special guest expert. This month our special guest is Instagram marketing expert Jen Herman, recognized as one of the top Inst…
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🚨Let's Connect 🚨 Instagram - ⁠https://www.instagram.com/ashborland/⁠ Linkedin - ⁠https://www.linkedin.com/in/ashborland/⁠ Facebook - ⁠https://www.facebook.com/ashborland ⁠ 👀Watch Me On YouTube - ⁠https://www.youtube.com/@ashborland⁠ 📈 Work With Me - ⁠https://ashborland.com⁠ 🎉 FREE Mortgage Marketing Blueprint - ⁠https://ashborland.com/blueprint⁠…
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🚨Let's Connect 🚨Instagram - https://www.instagram.com/ashborland/Linkedin - https://www.linkedin.com/in/ashborland/Facebook - https://www.facebook.com/ashborland 👀Watch the Podcast On YouTube - https://www.youtube.com/@ashborland 📈 Work With Me - https://ashborland.com 🎉 FREE Mortgage Marketing Blueprint - https://ashborland.com/blueprint 🗣️ Listen…
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🚨Let's Connect 🚨Instagram - https://www.instagram.com/ashborland/Linkedin - https://www.linkedin.com/in/ashborland/Facebook - https://www.facebook.com/ashborland 👀Watch the Podcast On YouTube - https://www.youtube.com/@ashborland 📈 Work With Me - https://ashborland.com 🎉 FREE Mortgage Marketing Blueprint - https://ashborland.com/blueprint 🗣️ Listen…
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