The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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What's wrong with agency new business and how to fix it with Benjamin Dennehy
MP3•Pagina episodului
Manage episode 380752485 series 3009195
Content provided by Jenny Plant and Jenny Plant - Account Management Skills Ltd. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jenny Plant and Jenny Plant - Account Management Skills Ltd or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
Welcome to Episode 95. This episode is particularly relevant for you if you’re responsible for agency new business.
I'm joined by Benjamin Dennehy, UK's Most Hated Sales Trainer, and I hope by the end of listening to our chat it might just change your thinking about how you currently qualify prospects and sell your agency’s services, , particularly if you’ve never received any professional sales training.
Benjamin invites us to challenge our beliefs around pitching and giving away your ideas for free which is so typically entrenched in the marketing services industry.
He also shares some great examples of how to approach things differently.
NB: If you don’t like swearing this isn’t the episode for you.
Please go and follow Benjamin on LinkedIn, his content is not only useful and practical it’s very different to the usual stuff you see about sales.
http://www.linkedin.com/in/benjamindennehy/
www.salesmatrixcourses.com
www.uksmosthatedsalestrainer.com
www.youtube.com/c/UKsMostHatedSalesTrainer
If you’re listening to this at the end of 2023, I’m opening enrolment soon for my one year Account Accelerator training and coaching programme that starts on 11th January 2024. It is designed to give those responsible for account growth in the agency the entrepreneurial skills and mindset to support the growth of your client accounts and your agency.
If you're in account management at any level or you have someone in your team who this might be suitable for, please send me an email to jenny@accountmanagementskills.com or drop me a DM on LinkedIn and I’ll let you have all the details when they’re available so you can decide if it’s a good fit. Places are limited for the January cohort.
https://www.linkedin.com/in/jennyplant
I'm joined by Benjamin Dennehy, UK's Most Hated Sales Trainer, and I hope by the end of listening to our chat it might just change your thinking about how you currently qualify prospects and sell your agency’s services, , particularly if you’ve never received any professional sales training.
Benjamin invites us to challenge our beliefs around pitching and giving away your ideas for free which is so typically entrenched in the marketing services industry.
He also shares some great examples of how to approach things differently.
NB: If you don’t like swearing this isn’t the episode for you.
Please go and follow Benjamin on LinkedIn, his content is not only useful and practical it’s very different to the usual stuff you see about sales.
http://www.linkedin.com/in/benjamindennehy/
www.salesmatrixcourses.com
www.uksmosthatedsalestrainer.com
www.youtube.com/c/UKsMostHatedSalesTrainer
If you’re listening to this at the end of 2023, I’m opening enrolment soon for my one year Account Accelerator training and coaching programme that starts on 11th January 2024. It is designed to give those responsible for account growth in the agency the entrepreneurial skills and mindset to support the growth of your client accounts and your agency.
If you're in account management at any level or you have someone in your team who this might be suitable for, please send me an email to jenny@accountmanagementskills.com or drop me a DM on LinkedIn and I’ll let you have all the details when they’re available so you can decide if it’s a good fit. Places are limited for the January cohort.
https://www.linkedin.com/in/jennyplant
116 episoade
MP3•Pagina episodului
Manage episode 380752485 series 3009195
Content provided by Jenny Plant and Jenny Plant - Account Management Skills Ltd. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jenny Plant and Jenny Plant - Account Management Skills Ltd or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
Welcome to Episode 95. This episode is particularly relevant for you if you’re responsible for agency new business.
I'm joined by Benjamin Dennehy, UK's Most Hated Sales Trainer, and I hope by the end of listening to our chat it might just change your thinking about how you currently qualify prospects and sell your agency’s services, , particularly if you’ve never received any professional sales training.
Benjamin invites us to challenge our beliefs around pitching and giving away your ideas for free which is so typically entrenched in the marketing services industry.
He also shares some great examples of how to approach things differently.
NB: If you don’t like swearing this isn’t the episode for you.
Please go and follow Benjamin on LinkedIn, his content is not only useful and practical it’s very different to the usual stuff you see about sales.
http://www.linkedin.com/in/benjamindennehy/
www.salesmatrixcourses.com
www.uksmosthatedsalestrainer.com
www.youtube.com/c/UKsMostHatedSalesTrainer
If you’re listening to this at the end of 2023, I’m opening enrolment soon for my one year Account Accelerator training and coaching programme that starts on 11th January 2024. It is designed to give those responsible for account growth in the agency the entrepreneurial skills and mindset to support the growth of your client accounts and your agency.
If you're in account management at any level or you have someone in your team who this might be suitable for, please send me an email to jenny@accountmanagementskills.com or drop me a DM on LinkedIn and I’ll let you have all the details when they’re available so you can decide if it’s a good fit. Places are limited for the January cohort.
https://www.linkedin.com/in/jennyplant
I'm joined by Benjamin Dennehy, UK's Most Hated Sales Trainer, and I hope by the end of listening to our chat it might just change your thinking about how you currently qualify prospects and sell your agency’s services, , particularly if you’ve never received any professional sales training.
Benjamin invites us to challenge our beliefs around pitching and giving away your ideas for free which is so typically entrenched in the marketing services industry.
He also shares some great examples of how to approach things differently.
NB: If you don’t like swearing this isn’t the episode for you.
Please go and follow Benjamin on LinkedIn, his content is not only useful and practical it’s very different to the usual stuff you see about sales.
http://www.linkedin.com/in/benjamindennehy/
www.salesmatrixcourses.com
www.uksmosthatedsalestrainer.com
www.youtube.com/c/UKsMostHatedSalesTrainer
If you’re listening to this at the end of 2023, I’m opening enrolment soon for my one year Account Accelerator training and coaching programme that starts on 11th January 2024. It is designed to give those responsible for account growth in the agency the entrepreneurial skills and mindset to support the growth of your client accounts and your agency.
If you're in account management at any level or you have someone in your team who this might be suitable for, please send me an email to jenny@accountmanagementskills.com or drop me a DM on LinkedIn and I’ll let you have all the details when they’re available so you can decide if it’s a good fit. Places are limited for the January cohort.
https://www.linkedin.com/in/jennyplant
116 episoade
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