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Ep364: The Zen of Marketing and Branding with Gary Szenderski

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Content provided by Dale Richardson | John Maxwell Team Speaker, Trainer and Coach and Dale Richardson | John Maxwell Team Speaker. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dale Richardson | John Maxwell Team Speaker, Trainer and Coach and Dale Richardson | John Maxwell Team Speaker or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

LiveTheGoals helps you Set, Reach and Live your most important goals through Coaching, Speeches, Training Programs and Podcasts.

Book Dale Richardson, Esq. for your next Conference, Training or Workshop at info@livethegoals.com.

Join the LiveTheGoals Newsletter for free offers, courses, news and announcements.

This Episode of LiveTheGoals Podcast is brought to you by Audible. Our listeners get a FREE Audiobook and 30 Free Trial! Just go to www.livethegoals.com/audible for your Free Audiobook and trial!

Interview Guest:

Gary Szenderski is an author, speaker, teacher and internationally acclaimed branding specialist. He helps people and organizations navigate change, and frequently speaks and writes on the topics of emerging brands, personal branding and companies in transition. Gary is an award-winning writer, and author of the Book of Szen. He’s an often quoted marketing expert, and recipient of the Distinguished Instructor Award from the University of California in Irvine where he teaches branding.

In this Episode You’ll Learn:

  • How goal setting affects your marketing;
  • The three things that make up your brand;
  • How branding limits the possibilities for your business;
  • What you need to think about if you are transitioning or evolving your brand;
  • How you can show your personality through your brand;
  • The importance of asking why in the business of marketing and branding;
  • And so much more!!!

Hot Seat Scenario:

Gary chose Person A who is living check to check but spends 2-3 hours a day surfing the internet or watching TV to wind down. He would think about what it is he really wants to be in order to avoid just going through the motions. Gary believes that it’s important for the person to have an internal fire going! He would also spend some time writing down his vision of the perfect day. Finally, he’ll start to work toward getting there.

*Listen to the Episode to hear the rest of Gary’s thoughts on the Hot Seat Scenario.

Motivational Quote, Mantra or Thought:

“I am more than I appear to be. The world and its love is embracing me. I give wealth to my family by using the gifts that God gave to me.”

Gary’s Books:

The Book of Szen: Stories & Inspiration for a Changing World

Szen Zone: Reaching a State of Positive Change

How to Contact:

Website: http://szenzone.com

Email: gary@bookofszen.com

**Sign up for the LiveTheGoals Newsletter. Subscribe to make sure you don't miss any future free gifts, news or announcements! **

Find out more about my FREE Classes at LiveTheGoals.com/FreeClass!

GET THE LIVETHEGOALS APP!! iPhone/iPad Version on iTunes!! Android Version on Google Play!!

Want more options to listen to LiveTheGoals Podcast? Click Here to see more options!

Follow me on Instagram @LiveTheGoals

Follow me on Twitter @LiveTheGoals

  continue reading

99 episoade

Artwork
iconDistribuie
 
Manage episode 187457538 series 1037245
Content provided by Dale Richardson | John Maxwell Team Speaker, Trainer and Coach and Dale Richardson | John Maxwell Team Speaker. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dale Richardson | John Maxwell Team Speaker, Trainer and Coach and Dale Richardson | John Maxwell Team Speaker or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

LiveTheGoals helps you Set, Reach and Live your most important goals through Coaching, Speeches, Training Programs and Podcasts.

Book Dale Richardson, Esq. for your next Conference, Training or Workshop at info@livethegoals.com.

Join the LiveTheGoals Newsletter for free offers, courses, news and announcements.

This Episode of LiveTheGoals Podcast is brought to you by Audible. Our listeners get a FREE Audiobook and 30 Free Trial! Just go to www.livethegoals.com/audible for your Free Audiobook and trial!

Interview Guest:

Gary Szenderski is an author, speaker, teacher and internationally acclaimed branding specialist. He helps people and organizations navigate change, and frequently speaks and writes on the topics of emerging brands, personal branding and companies in transition. Gary is an award-winning writer, and author of the Book of Szen. He’s an often quoted marketing expert, and recipient of the Distinguished Instructor Award from the University of California in Irvine where he teaches branding.

In this Episode You’ll Learn:

  • How goal setting affects your marketing;
  • The three things that make up your brand;
  • How branding limits the possibilities for your business;
  • What you need to think about if you are transitioning or evolving your brand;
  • How you can show your personality through your brand;
  • The importance of asking why in the business of marketing and branding;
  • And so much more!!!

Hot Seat Scenario:

Gary chose Person A who is living check to check but spends 2-3 hours a day surfing the internet or watching TV to wind down. He would think about what it is he really wants to be in order to avoid just going through the motions. Gary believes that it’s important for the person to have an internal fire going! He would also spend some time writing down his vision of the perfect day. Finally, he’ll start to work toward getting there.

*Listen to the Episode to hear the rest of Gary’s thoughts on the Hot Seat Scenario.

Motivational Quote, Mantra or Thought:

“I am more than I appear to be. The world and its love is embracing me. I give wealth to my family by using the gifts that God gave to me.”

Gary’s Books:

The Book of Szen: Stories & Inspiration for a Changing World

Szen Zone: Reaching a State of Positive Change

How to Contact:

Website: http://szenzone.com

Email: gary@bookofszen.com

**Sign up for the LiveTheGoals Newsletter. Subscribe to make sure you don't miss any future free gifts, news or announcements! **

Find out more about my FREE Classes at LiveTheGoals.com/FreeClass!

GET THE LIVETHEGOALS APP!! iPhone/iPad Version on iTunes!! Android Version on Google Play!!

Want more options to listen to LiveTheGoals Podcast? Click Here to see more options!

Follow me on Instagram @LiveTheGoals

Follow me on Twitter @LiveTheGoals

  continue reading

99 episoade

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