Cele mai bune Sales For Founders podcast-uri (2024)

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#27 How To Get More High Ticket Sales With A Boomerang Funnel 10:40

3d ago10:40

10:40

Most of the time, people don’t buy your high ticket offers because: They haven’t spent enough time with you to know, like, or trust you They aren’t entirely convinced that your solution is for them The good news is I found a way to turn things around and convert cold prospects into high ticket clients… WITHOUT needing a MASSIVE marketing budget. (W…

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#26 30 Slides to CRUSH those High Ticket Sales with your Webinar 18:34

12d ago18:34

18:34

Are you tired of spending hours creating slide presentations for your Webinars, only to find they don’t actually get people to buy your high ticket offers? Look no further! We designed this template to help you save time and convert high-ticket clients. Here’s what you’ll learn: How to make your presentation VALUABLE to your clients Why QUALIFYING …

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#25 7 Digital Marketing Strategies to Grow Your Business Faster 16:28

25d ago16:28

16:28

Having sleepless nights just thinking of ways to effectively grow your business? In this episode, we’re giving you the quick and dirty guide to do just that: 7 digital marketing strategies to outsmart your competitors and skyrocket your sales. You’ll learn: How to ATTRACT people with a lead magnet Why VSLs can help you build trust and authority How…

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#24 Why Cheap Cost Per Lead Could be Killing Your Business 10:11

1M ago10:11

10:11

Frustrated by the low sales from your marketing, even though your ads ‘seem’ to be doing well? Truth is, most people make the mistake of believing that low cost per lead (CPL) is everything . But this is a mistake that could cost you a LOT of money. In this episode, we’ll talk about the things you ACTUALLY want to look at so that your ad gets you g…

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#23 Why People Don’t Buy At Your Webinar… & Other Webinar Challenges in 2024! 14:47

1M ago14:47

14:47

Ads are getting expensive to run, people aren’t showing up, and even when they do… …they flake out and don’t convert into sales. If these pains sound familiar to you, then you’re probably running webinars in 2024. In this episode, we’ll reveal the top ways you can save yourself from a few headaches - and get more people buying at your webinar. You’…

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#22 From Yahoo! Engineer to Billion Dollar Marketer: Dennis Yu’s Amazing Story 48:55

2M ago48:55

48:55

If you’re an internet marketer then you might know Dennis Yu. He’s kind of a big deal. After all, if you’ve spent over a BILLION dollars in ads… … for clients that include the likes of Nike, Red Bull, and the Golden State Warriors… … and was featured on New York Times, CNN, and various other outlets like he has… … all while being an ‘O.G.’ Yahoo! E…

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#21 Creating a Winning Webinar Presentation 12:58

2M ago12:58

12:58

My client was confused why his webinars weren’t bringing in the sales. Sometimes, it’s hard to tell the trees from the forest when you’re in the thick of it. Question is - are you making the same mistakes like this client of mine? Here’s the good news: I review his entire Webinar and provide him with action steps to improve it. Anyone doing webinar…

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#20 Webinars, VSLs, & Lead Magnets: 3 Awesome Sales Funnels to Kickstart Your Coaching Business 15:41

2M ago15:41

15:41

Struggling to generate leads or convert them into high-ticket sales? You might not be using the right sales funnel for your business. A good sales funnel can mean the difference between a sexy product… …and someone screaming into the void with zero buyers. In this episode, we’ll talk about the top three sales funnels of 2024 and: Why Webinars are a…

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#19 How To Get Rich… While Healing Your Soul: Interview with Andrew Tan 46:31

2M ago46:31

46:31

Something that doesn’t get talked about enough is how often entrepreneurs or business owners give up - whether due to stress, burn out, or life getting in the way. When E-Comm expert Andrew Tan noticed how often his students destroyed their own progress just as they were about to succeed, he decided to switch things up. Today, 80% of his students o…

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#18 How to Scale Webinars with Facebook Ads in 2024 15:34

3M ago15:34

15:34

Wondering whether or not Facebook or Meta ads are still cutting it these days for marketing your Webinars? The short answer? Yes. BUT you need the right strategy to get amazing leads that translate to sales. So in this episode, discover: How to leverage Meta’s INCREDIBLE targeting algorithms The right type of ads to produce in 2024 for your Webinar…

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#17 5 Radical Marketing Techniques to Fix Poor Webinar Attendance Rates 9:37

3M ago9:37

9:37

People used to LOVE Webinars during the pandemic, but now? Coaches are panicking because Webinar attendance rates are plummeting. Well, if you’re having problems getting people to attend your Webinar (and thus close your high-ticket offers), rest assured - Webinars aren’t dead in 2024. This episode, we’ll be talking about 5 radical strategies we ca…

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#16 What are the Traits of a Successful High Ticket Offer Coach? 8:53

3M ago8:53

8:53

Ever wondered what separates the top coaches of the world from the ones who fail to taste success? Having worked with many big names in the coaching industry over the past decade, we’ve noticed a few similarities between those who’ve reached the peak… In this episode, let’s learn about the traits that helped these coaches achieve phenomenal growth …

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#15 4 Ways to Build an Awesome Sales Funnel: Make Your Webinars More Profitable with Effective Marketing Techniques 9:31

3M ago9:31

9:31

Are you spending more than you earn on your Webinars? You’re not alone. Marketing Webinars effectively is getting harder and harder each day. And the thing is the solution may not be better ads - Maybe all you need is a more effective Webinar Funnel structure. Discover how a high-converting webinar funnel can change the game for you in this podcast…

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#14 5 Proven Tactics for Massive Webinar Sign-Up Success 7:58

3M ago7:58

7:58

Have you ever wondered how to get thousands of attendees to your webinars? For six-figure coaches who dread the thought of marketing, the leap to a seven-figure business seems daunting. But if you can master these five secrets, you’ll be scaling your high-ticket Webinars to the moon… Here’s what you’ll learn: How THIS system gets you low CPL (cost …

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#13 Terence Tan: How Helping Others Fueled His Business Growth, Improved Marketing & Drove High Ticket Offers with Webinars 47:53

3M ago47:53

47:53

Could a simple change in mindset change your business trajectory? Ask Terence Tan. He is a digital entrepreneur, investor, and coach who shared the stage with the likes of Mary Buffett, Blair Singer, and Jay Abraham. In this interview he taught me that making money or being successful… … Happens when you start focusing on one other thing. And when …

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#12 How to Create Kick-ass Videos that Drive High Ticket Offers for Webinars: 4 Steps to Replicate Our Video’s Marketing Success 9:17

3M ago9:17

9:17

What if your Webinar ads are still going strong after one whole year? Normally, we’d pull the life support on such an old and dusty ad within weeks… …to prevent people from getting bored looking at the same ads over and over again. But there ARE exceptions to the rule. For instance, when we designed this particular video ad for one of our clients, …

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#11 How Ezekiel Chew went from Broke to Coaching Bank Traders: Of Passion, Organic Marketing, Failures, & International Acclaim 46:31

3M ago46:31

46:31

How did Ezekiel Chew go from 16-year-old amateur trader… …to being invited by BANKS and trading institutions to coach their team? And even getting nominated by Entrepreneur Magazine as a successful entrepreneur to follow. Initially, for Ezekiel, Founder of Asia Forex Mentor, he rode the momentum of a lucky break and earned his first pot of gold whi…

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#10 How Our Client got a 6 Figure Payday for His Webinar: 5 Marketing Strategies to Amp Up the Sales for Your High Ticket Offers 9:34

4M ago9:34

9:34

Today, coaches have access to AI like ChatGPT that can produce hundreds of ad copies and headlines in SECONDS. Obviously, that’s going to be a great help when it comes to marketing your webinars. But is any of that AI-made content going to transform your coaching business into 7 or 8 figure success stories? The short answer is: no… because everyone…

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#9 From Waiter to World Stage: How John Chong Brought Global Icons to Asia – From Waiting Tables to Marketing High Ticket Offers by International Speakers 48:17

4M ago48:17

48:17

Did you know that many of the greatest speakers in the world are actually INTROVERTS? Yeah, that surprised me too. But when I found it out from John Chong, Co-founder of iSummit - I was in disbelief. They’ve worked with hundreds of speakers. And according to John, many of the more successful coaches actually tend to be quiet, listening more than th…

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#7 Terence Teoh’s Mission to Help Malaysians Master Stock Trading: How the Experts Do Their Marketing for High Ticket Offers 41:24

4M ago41:24

41:24

What’s the essence of an effective webinar? Do you need something that offers such incredible value to the audience that they remember it for years to come? Do you need to be a great salesman with an awesome sales pitch? Or do you need to be a transformational speaker who can inspire great change? Today, we’re having Terence Teoh, co-founder of Bey…

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#8 How to Make Your Webinar More Successful in 2024: Avoid These Common Marketing Mistakes & By Building Effective Sales Funnels! 8:28

4M ago8:28

8:28

Not too long ago, one of our clients had a ‘gut feeling’ about Webinar ads. Instead of relying on our system of testing and data collection, he insisted to run the video ads he had created without our input. As a result, he went from having 4x ROAS (Return on Ad Spend) at his previous webinar… to actually LOSING money on his next one! And that’s ju…

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#5 Dato’ Michael’s Journey from Near Bankruptcy to Multi-Millionaire: How Smart Investments & Marketing Strategies Created a 9-figure Empire! 44:28

4M ago44:28

44:28

Most successful coaches pay a bit of lip service to their business failure - and many even try to conceal their failures. But Dato’ Michael Tan, award-winning Regional Investment Edupreneur, has no hesitation sharing his very turbulent life. Michael openly talks about how a financial crisis led to a crumbling business, millions of dollars lost or s…

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#6 How to Hook People to Your Webinar & Sell High Ticket Offers: Beating the Competition with Proven Marketing Techniques 10:23

4M ago10:23

10:23

With just one simple tweak to a hook, our ad managed to get over 10,000 Webinar sign-ups in 2 months. If you’ve ever wondered why your ads are not performing as well as they should, here’s why: Everyone seems to be copying each other’s ads. No matter what niche you’re operating in, your business is going to have a lot of competition when it comes t…

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#1 Welcome to Founders Go Naked, the Podcast for Coaches Who Want to Scale Their Business with High Ticket Webinars, Radical Marketing Strategies, and Sales Funnels 7:59

4M ago7:59

7:59

What’s Founders Go Naked all about? And as a Business Founder, how will it profit you? No, it’s not an 18+ rated podcast. And no one is actually getting nude (sorry fellas!) But if you are a Founder, and especially if you have a coaching or ‘expert’ type business, you’ll love this show. In this episode we’re gonna set the stage for this podcast. WH…

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#2 5 Ways to Bring Down the CPL for Your Webinar: Improve Your Sales Funnels Today & Close More High Ticket Offers! 11:59

4M ago11:59

11:59

We’re on a mission to make webinars sexy (and profitable) again. Let’s talk about what REALLY matters for a successful webinar: low cost per lead, high profits! Episode 2 cuts through all the marketing BS and tells you the 5 ways you can get more people signing up for your webinar - at a cheaper cost per lead. If you’re looking for a very sexy prof…

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#3 How Mikael Dia, Founder of Funnelytics, Stopped Chasing “Shiny Objects” & Made A Fortune with Marketing & Sales Funnels! 53:52

4M ago53:52

53:52

Mikael Dia, the CEO of Funnelytics has some pretty thought-provoking ideas in my interview with him in this episode. For instance, he believes that there is ONE thing all business owners struggle with… It’s called “chasing the thrill”, or “shiny object syndrome”. You probably faced this yourself, especially if you’ve ever started a business with th…

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#4 How to Do Market Research for Your Webinars: 5 Effective Marketing Strategies for High Ticket Offers 10:45

4M ago10:45

10:45

Are you looking to cut down on your webinar’s advertising costs? After 10 years of trial and error, we’ve learned that the first step in running a successful webinar lies in good market research. In fact, using just 5 market research strategies, we help our clients go from barely breaking even on ad spend, to cutting up to 50-70% of their cost per …

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Getting a deal with Uber, and then another, and another with Daniel Zarick of Arrows 49:23

3y ago49:23

49:23

Welcome to Sales for Founders, the podcast for founders who want to go from hating sales to making sales. Today, Brendan is speaking with Daniel Zarick. Daniel is the co-founder of Arrows, a collaborative onboarding tool for high-touch customers. Before that he ran an app design studio and was the 2nd product manager at Twilio. You can follow Danie…

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Hey... Sales can be fun! Perspectives on Founder Sales with Ben Orenstein of Tuple 30:16

3y ago30:16

30:16

We're pleased to have Ben Orenstein in as our guest this week. Ben is the co-founder of Tuple, a pairing application for development teams, and he has deep experience as a tech founder. In this quick and lively episode, we cover several common sales challenges for founders, like: - Dealing with customers, behavior change, and getting things done. -…

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Sales Chat #4 - Optimizing that first sales call 49:36

3y ago49:36

49:36

Okay... It's time for that big initial sales call. You've booked, prepped and dialed in (or maybe you're in-person...right?!) Now what do you do? Plenty, actually. And a lot of it is simple, fundamental, easy, and actionable. And all of it can make that first sales call much more effective. In this episode, Brendan and Louis break down the key prac…

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Sales Chat #3: Brendan and Louis get into how to prepare for an important first sales call 30:33

3y ago30:33

30:33

Welcome to Sales for Founders, the podcast for founders who want to go from hating sales to making sales. First impressions can make all the difference, and that's especially true when it comes to the first important conversation you have with a prospective customer. Things move quickly, you're still figuring each other out, and there are plenty of…

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SaaS sales and the struggle to gain meaningful customer adoption with Joe Valenti, founder of BrokrBindr 46:55

3y ago46:55

46:55

Welcome to Sales for Founders, the podcast for founders who want to go from hating sales to making sales. We have Brendan McAdams at the microphone today for a conversation with Joe Valenti, founder of BrokrBindr, a SaaS application that automates the various functions and processes in the operation of a mortgage broker business. We're talking SaaS…

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Sales Chat #2: Why's a sales process so important? — with cohost Brendan McAdams 27:13

3y ago27:13

27:13

Welcome to Sales for Founders, the podcast for founders who want to go from hating sales to making sales. Louis is back behind the mic for another season of Sales for Founders... ... and this time he's joined by a cohost — sales expert and previous guest Brendan McAdams! We're mixing up the normal format this series with a mix of real-life founder …

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Sales chat #1: Is sales sleazy? — with cohost Brendan McAdams 43:12

3y ago43:12

43:12

Welcome to Sales for Founders, the podcast for founders who want to go from hating sales to making sales. Louis is back behind the mic for another season of Sales for Founders... ... and this time he's joined by a cohost — sales expert and previous guest Brendan McAdams! We're mixing up the normal format this series with a mix of real-life founder …

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Lessons from 20+ years of sales success — with Brendan McAdams, cofounder of Expertscape 41:16

3+ y ago41:16

41:16

Welcome to Sales for Founders, the podcast for founders who want to go from hating sales to making sales. This week, your host Louis is talking to sales expert Brendan McAdams. Brendan is the cofounder of Expertscape. He also has over two decades of experience working as a salesperson. And — last but not least — he recently released a book and runs…

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3 ideas to build your own business that lasts - with Alex Hillman, author of The Tiny MBA 57:44

4y ago57:44

57:44

In this episode of the podcast, your host Louis Nicholls sits down with founder, author and all-round-business-expert Alex Hillman. Alex has decades of experience helping people build successful businesses. From running his coworking community Indy Hall, to his course, 30x500, where he and Amy Hoy have coached hundreds of founders. Now, Alex has di…

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Listener Questions #1 - Sales Mindset, Cold Outreach, Positioning and More! 35:23

4y ago35:23

35:23

In this episode of the S4F podcast we switch things up and I (your host Louis Nicholls) take some listener questions in my first ever solo session! We dive into topics like... ... how to feel good about doing sales? ... when will the free Sales for Founders course be launching? ... what 'ask' should I be using in cold outreach emails? ... and more.…

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From struggling with first sales to a $2m ARR business - with Nick Davies, cofounder and CEO of Dentally 52:17

4y ago52:17

52:17

In this episode of the podcast, your host Louis Nicholls sits down with Nick Davies, cofounder and CEO of Dentally. Nick and his cofounder James cofounded Dentally - a B2B SaaS product for dental practices - straight out of university. And, although they're now running a successful business with 18 employees and millions of dollars in revenue, find…

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Zero to 5-figure MRR in just a few months by doing outbound sales - with Frank Breckner, founder of Finalytic 59:16

4y ago59:16

59:16

In this episode of the Sales for Founders podcast, your host Louis Nicholls sits down with a Sales for Founders course alumnus... Frank Breckner. Frank was previously the cofounder of a VC-backed startup, Lavanda, and is now working on multiple new projects. A few months ago, Frank started work on a new business, Finalytic. And he's already grown i…

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How to switch from outbound sales to inbound marketing - with Baird Hall, founder of Wavve and Zubtitle 48:04

4y ago48:04

48:04

In this episode of the Sales for Founders podcast, your host Louis Nicholls sits down with Baird Hall. Baird is a founder of two bootstrapped SaaS businesses: Waave.co and Zubtitle. We dive into the story of how Baird used sales to grow both companies from zero to $50k+ MRR in just a few short years. Including... a real, inside look at what it took…

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What founders can learn from a sales leader - with Kristen Habacht, Global Head of EDR Sales at Atlassian 51:19

4+ y ago51:19

51:19

Today I’m chatting with Kristen Habacht. Kristen is one of the most successful salespeople I’ve ever met. From joining the sales team at Fog Creek, to basically building the sales department from scratch at Trello, and now killing it in her current role as global head of EDR sales at Atlassian - Kirsten has seen and been successful at every stage o…

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[Office Hours] "I have my first few paying customers, now what?" - with Pat Walls, founder of Pigeon 27:18

4+ y ago27:18

27:18

This week I'm releasing a test episode for a new, shorter format of episodes - office hours. For this test episode, I'm talking to Pat Walls, founder of StarterStory.com, about his new project, Pigeon. If all goes well, I'll record and publish regular office hours episodes each Friday (alongside the normal expert interviews). We'll follow 3-4 found…

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Turning a struggling startup into a $50k/month agency business - with Andrew Askins, cofounder and CEO of Krit.com 57:20

4+ y ago57:20

57:20

This week, your host Louis Nicholls sits down with Andrew Askins. Andrew is the cofounder and CEO of Krit - a technical agency that helps non-technical founders turn ideas into functioning products. In a new format for the show, Andrew will walk us through his sales journey - from a failed startup attempt to a successful digital agency doing over $…

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Sales tips from a successful, full-time salesperson - with James Urie, Close.com 44:55

4+ y ago44:55

44:55

This week, your host Louis Nicholls is joined by James Urie. And this episode is a bit different, because James isn’t a founder - he’s actually a full time salesperson. But what made me even more excited for this episode is that James isn’t just any salesperson, he does sales at a SaaS company called Close, where he actually sells sales software to…

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What an early-stage founder needs to know about SEO and content marketing - with Nat Eliason, founder of Growth Machine 45:33

4+ y ago45:33

45:33

In this episode of the Sales for Founders podcast, your host Louis Nicholls talks to Nat Eliason. Nat is the founder of Growth Machine and cofounder of Cup & Leaf tea. He's also an expert on search-focussed content marketing. So we take a break from talking about outbound sales, and focus on what early-stage founders need to know about SEO-related …

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How to turn customer conversations into a profitable product - with Rob Fitzpatrick, author of 'The Mom Test' 53:22

4+ y ago53:22

53:22

In this episode, your host Louis Nicholls sits down with multiple-time founder, YCombinator alumnus and author of 'The Mom Test' - Rob Fitzpatrick. Rob's book is hands down the best resource on how to do customer discovery. It's full of actionable advice on how to talk to customers and learn if your business is a good idea - even when everyone is l…

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How to write cold emails that get results! - with Laura Lopuch 51:24

5y ago51:24

51:24

We kick season 2 of the Sales for Founders podcast off with a bang! Your host, Louis Nicholls, sits down with expert conversion copywriter and email geek Laura Lopuch to talk all things cold emails. We go deep on... How to write emails that get a response How to write cold emails when you don't have a product to sell yet How to avoid the most commo…

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1 year, $150k in revenue... and still no landing page! - with Jeremy Thiessen 53:20

5y ago53:20

53:20

This week, Louis interviews serial founder Jeremy Thiessen. Jeremy has a golden rule for entrepreneurship after some bad luck with his first startup... Don't build anything until you've sold it first! In fact, Jeremy has grown his latest company, Rogue Technologies, to over $150k in revenue in under a year. And it *still* doesn't have a landing pag…

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Live S4F Office Hours #1: Gabriel Perez from Peerfeedback.io 36:36

5y ago36:36

36:36

This week we shake things up on the podcast! Instead of an interview, we spontaneously recorded one of the office hours sessions with a founder who is currently taking the Sales for Founders course. Listen along as Gabriel Perez, founder of Peerfeedback.io, walks Louis through his current challenges and progress. We touch on some great cold email s…

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Would a referral program work for your business? - with Manuel Frigerio of ReferralHero 55:38

5y ago55:38

55:38

This week, Louis interviews friend of the show Manuel Frigerio, founder of ReferralHero. Manuel bootstrapped ReferralHero, a referral marketing platform, to about $20k MRR. And on the show he shares... - How he found his first customers for ReferralHero - Whether your business should even bother setting up a referral program - And, if so, how to do…

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