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Why Your Sales Funnel Isn't Producing Customers
Manage episode 277634627 series 2824339
Most business owners miss out on more sales than they even realize, because the normal sales funnel model doesn't show how buyers actually behave. In this episode, Dan and Josh tell us about the how to use better models of the buyer decision process to maximize your sales numbers.
Read the Article:
https://www.thinkwithgoogle.com/intl/en-gb/navigating-purchase-behavior-and-decision-making/
Download the Full Report: https://www.thinkwithgoogle.com/_qs/documents/9998/Decoding_Decisions_The_Messy_Middle_of_Purchase_Behavior.pdf
Capitole
1. Why Your Sales Funnel Isn't Producing Customers (00:00:00)
2. What parts of the sales funnel are often overlooked? (00:03:05)
3. How to get more sales from your website (00:06:15)
4. 1. Give a short product description (00:06:29)
5. 2. The power of NOW (00:07:15)
6. 3. Provide Social Proof (00:07:52)
7. 4. Authority Bias (00:09:29)
8. 5. Scarcity Bias (00:10:12)
9. 6. The power of FREE (00:11:45)
41 episoade
Manage episode 277634627 series 2824339
Most business owners miss out on more sales than they even realize, because the normal sales funnel model doesn't show how buyers actually behave. In this episode, Dan and Josh tell us about the how to use better models of the buyer decision process to maximize your sales numbers.
Read the Article:
https://www.thinkwithgoogle.com/intl/en-gb/navigating-purchase-behavior-and-decision-making/
Download the Full Report: https://www.thinkwithgoogle.com/_qs/documents/9998/Decoding_Decisions_The_Messy_Middle_of_Purchase_Behavior.pdf
Capitole
1. Why Your Sales Funnel Isn't Producing Customers (00:00:00)
2. What parts of the sales funnel are often overlooked? (00:03:05)
3. How to get more sales from your website (00:06:15)
4. 1. Give a short product description (00:06:29)
5. 2. The power of NOW (00:07:15)
6. 3. Provide Social Proof (00:07:52)
7. 4. Authority Bias (00:09:29)
8. 5. Scarcity Bias (00:10:12)
9. 6. The power of FREE (00:11:45)
41 episoade
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