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645: How to Grow Your Business with John Dwyer, Institute of Wow

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Manage episode 445490620 series 2534589
Content provided by Cindra Kamphoff, Ph.D. and Dr. Cindra Kamphoff. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Cindra Kamphoff, Ph.D. and Dr. Cindra Kamphoff or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

John is a marketing enigma, a “direct response customer attraction expert” who thinks way outside the box. His marketing consultancy business is called The Institute Of Wow – & John’s mantra is that one’s marketing needs to “wow” prospects. He’s also the guy who shocked the marketing world some years back when he convinced Jerry Seinfeld to come out of retirement.

John helps business owners understand how to exploit platforms like Facebook, Instagram, YouTube and LinkedIn. His client list includes 7 Eleven, Walt Disney, KFC and BP to name a few. In this episode, Cindra and JD discuss:

  • What marketing has to do with mindset

  • How to craft campaigns that grab attention

  • His top 3 strategies for incentive-based marketing offers

  • How he got Jerry Seinfeld to come out of retirement

HIGH PERFORMANCE MINDSET SHOWNOTES FOR THIS EPISODE

LEARN MORE ABOUT JD

TO LEARN MORE ABOUT THE MENTALLY STRONG INSTITUTE

Love the show? Rate and review the show for Cindra to mention you on the next episode.

  continue reading

650 episoade

Artwork
iconDistribuie
 
Manage episode 445490620 series 2534589
Content provided by Cindra Kamphoff, Ph.D. and Dr. Cindra Kamphoff. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Cindra Kamphoff, Ph.D. and Dr. Cindra Kamphoff or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

John is a marketing enigma, a “direct response customer attraction expert” who thinks way outside the box. His marketing consultancy business is called The Institute Of Wow – & John’s mantra is that one’s marketing needs to “wow” prospects. He’s also the guy who shocked the marketing world some years back when he convinced Jerry Seinfeld to come out of retirement.

John helps business owners understand how to exploit platforms like Facebook, Instagram, YouTube and LinkedIn. His client list includes 7 Eleven, Walt Disney, KFC and BP to name a few. In this episode, Cindra and JD discuss:

  • What marketing has to do with mindset

  • How to craft campaigns that grab attention

  • His top 3 strategies for incentive-based marketing offers

  • How he got Jerry Seinfeld to come out of retirement

HIGH PERFORMANCE MINDSET SHOWNOTES FOR THIS EPISODE

LEARN MORE ABOUT JD

TO LEARN MORE ABOUT THE MENTALLY STRONG INSTITUTE

Love the show? Rate and review the show for Cindra to mention you on the next episode.

  continue reading

650 episoade

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